Defining your Elevator Pitch and USP

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31 May 2017

3pm to 4.30pm

If you want to sell what you do to potential clients, customers or investors, you have to know your unique selling proposition (USP) and be able to communicate it quickly and effectively to gain their interest. But what makes your business, idea or product special? And how will you stand out from the crowd?

This session will help you understand how to define your USP and create a pitch to make the best impression.

This event is organised by Careers and Employability, the University's dedicated careers and enterprise service.